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2009 December
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Entries from December 2009

How to Avoid the Jargon Trap

December 21st, 2009 · No Comments

Dear Dave:
Every time I write something for my company, I end up resorting to jargon: words and phrases like synergy, leverage, spot on, scalable, best of breed, etc. Is this okay? Or is there a better way to write?
Signed,
Stuck in a Cliche

Dear Stuck:
The reason people use business jargon in their speaking and writing is [...]

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Tags: Dear Dave · Writing